Cannazon Brand Program

Your brand. Our marketplace.Let's sell more cannabis.

Turn your cannabis brand into a direct-to-consumer sales opportunity with Cannazon. Cannazon gives participating brands access to a growing marketplace, production infrastructure, retail distribution network, and technology designed to help connect great cannabis products with consumers.

  • You bring the brand.
  • You bring the products.
  • You bring the audience.
  • Together, we turn demand into sales.
Premium cannabis brand packaging displayed alongside the Cannazon marketplace app
Who it's for

Built for Brands Ready to Grow

Whether you're an established cannabis brand looking for another sales channel or an emerging brand ready to bring a new SKU to market, Cannazon is designed to help create a streamlined path from production to marketplace to consumer.

Established Brands

Expand your presence and introduce your products to Cannazon consumers.

Emerging Brands

Build your product line without having to independently build every component of a consumer marketplace.

Cultivators

Turn quality cannabis material into branded finished products.

Product Creators

Bring new concepts, formulations, flavors, strains, and product ideas to market.

Multi-SKU Brands

Build an entire product portfolio across multiple categories.

Have a product consumers will love?

Let's get it on Cannazon.

The process

How Selling on Cannazon Works

Step 01

Apply

Complete the Sell on Cannazon Brand Application. Tell us about:

Your companyYour brandExisting productsProposed SKUsProduct categoriesCurrent operationsPackagingHardwareSOPsMarketing strategyExpected production volume
Step 02

Product & Production Review

Cannazon reviews the proposed products and determines production requirements. Production pricing will vary depending on:

Product categorySKUProduction steps / touchesPackaging requirementsLabor requirementsTesting & complianceRaw cannabis materialsProduction volumeHardware requirements

Once reviewed, the Brand receives its applicable production pricing.

Production cost per SKU
Determined Based on Product
Step 03

Supply Your Brand Materials

The Brand supplies the items required to manufacture and package its products, including as applicable:

PackagingLabelsBoxesBagsJarsCartridgesDisposable hardwarePreroll tubesSpecialty hardwareInsertsBrand assetsProduct specificationsProduction SOPs

Cannazon does not automatically supply these materials unless separately agreed upon in writing.

Step 04

Production + Marketplace

Once approved, products can be produced according to the agreed specifications and made available through the Cannazon ecosystem subject to applicable regulatory, compliance, testing, inventory, and marketplace requirements.

Raw material
Production
Finished SKU
Cannazon
Customer
Step 05

Drive Sales

Your brand creates the demand.

Participating Brands are responsible for 100% of the marketing and promotion of their brand and product line. Cannazon provides the marketplace infrastructure and sales opportunity. The Brand is responsible for actively driving consumer awareness and traffic. Examples may include:

Social mediaInfluencersAffiliate marketingEmail marketingSMS marketingEventsPromotionsBrand ambassadorsCustomer databasesQR campaignsProduct launchesPaid advertising where legally permittedRetail promotion where permitted
You build the brand.
You build the hype.
We build the marketplace where they can buy.
Brand economics

Simple. Transparent. Built to Scale.

Relationship & Maintenance Fee
$2,500/ month

Ongoing participation, relationship management, marketplace access, production coordination, and program support.

Raw Cannabis Materials
+ Material cost

Raw cannabis materials required to manufacture the Brand's products are charged separately based on the materials and quantities required.

Production
+ Production cost/ SKU

Production pricing is determined based on the individual product and manufacturing requirements. Different products require different amounts of labor, equipment, production steps, packaging, and handling.

Product Sales
50 / 50

Net product sales revenue is split 50% Brand / 50% Cannazon.

The definitive Brand Agreement governs the exact definition of sales revenue, deductions, taxes, refunds, chargebacks, and settlement calculations.

The math

What does 50/50 actually mean?

You sell an eighth for $40.

Retail sale
$40.00
Brand
$20.00
Cannazon
$20.00

That's it.

Under the simplified example, a product selling for $40 generates a $20 Brand share and a $20 Cannazon share.

Sell more. Earn more. Grow together.

Illustration is simplified for marketing purposes. Actual settlement calculations may be subject to applicable taxes, discounts, refunds, chargebacks, regulatory costs, or other items defined in the final Brand Agreement.

Responsibilities

What you bring. What Cannazon brings.

You bring

The Brand

  • Brand identity
  • Product concepts
  • Packaging
  • Hardware
  • Labels
  • Product specifications
  • Production SOPs
  • Marketing
  • Advertising
  • Promotions
  • Consumer demand
  • Brand audience
  • Social media
  • Influencers
  • Brand ambassadors
Cannazon brings

The Platform

  • Cannazon marketplace
  • Marketplace technology
  • Production coordination
  • Manufacturing infrastructure
  • Product availability infrastructure
  • Retail hub ecosystem
  • Order management
  • Consumer shopping experience
  • Marketplace visibility
  • Operational infrastructure
  • Brand sales reporting

You create demand.
Cannazon helps turn that demand into transactions.

Marketing

Great Products Still Need Great Marketing.

Cannazon provides the platform, but Brands are responsible for creating demand for their products.

Every participating Brand is expected to actively promote both: their product line + their Cannazon availability.

Your job

Make consumers want it.

Our job

Give them a marketplace to buy it.

Cannazon does not guarantee product sales, revenue, traffic, or sell-through. Brand performance will depend heavily upon product quality, pricing, consumer demand, marketing, promotion, availability, and other market conditions.

Why Cannazon

Why Build Everything Yourself?

Traditional product launches can require brands to coordinate production, technology, distribution, retail relationships, customer acquisition, order infrastructure, and the consumer experience. Cannazon's vision is to bring many of these components into a more unified ecosystem.

Production
Marketplace
Retail hubs
Delivery
Consumer

One ecosystem. Built around moving product.

Product categories

What Can Be Produced and Sold

Subject to approval, testing, licensing and applicable law.

Flower
Prerolls
Infused Prerolls
Vape Cartridges
Disposable Vapes
Concentrates
Edibles
Beverages
Other Approved Cannabis Products
Aligned incentives

We Win When You Win.

Cannazon's 50/50 sales model creates aligned incentives. Cannazon benefits when products sell. Brands benefit when products sell.

01
Brand marketing
02
Consumer traffic
03
Cannazon orders
04
Product sales
05
Brand revenue
06
More marketing

…and back to consumer traffic. The more you promote, the more we both win.

Move product.

Brand growth example

What Could Your Brand Do?

Gross product sales / mo
$40,000
Your 50% brand share
$20,000
Your net earnings / mo
$5,500
Production cost
- $12,000
Program fee
- $2,500
Net margin on sales
13.8%
Year 1 net earnings
$97,337

Illustrative earnings calculator — assumes a 50/50 product revenue share, your production costs, and the $2,500 monthly program fee. Not a revenue guarantee.

FAQ

Questions, answered.

Your product could be next.

You already have the brand. You already have the vision. Now let's determine whether Cannazon can help you bring it to market.

Don't just build a cannabis brand.
Build one people can buy.

Production. Marketplace. Distribution. Consumers. Cannazon is building an ecosystem designed to connect the pieces. Your brand could be next.

Apply today. We'll review your brand, proposed products, and production requirements to determine whether Cannazon is the right fit.